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Field guides written from real tracking audits: what actually breaks, what actually works, and how to verify it on your own site.
- Server-Side Tracking: What It Actually Fixes (and What It Does Not)
Field notes from 150+ tracking audits: the three levels of a GTM server-side setup, real recovery numbers, the double-counting trap, and how to verify yours.
- Stape: What It Is, and How to Verify Your Server-Side Setup
What Stape does, what it decides for you (and what it does not), the setup mistakes we find in audits, and how to verify a Stape-hosted sGTM container.
- Addingwell: What It Is, and How to Verify Your Server-Side Setup
What Addingwell does as a managed GTM server-side host, how it compares to alternatives, and the audit checklist for verifying a setup hosted there.